The LBMA and S4M Explain California’s New Privacy Law
CCPA, California’s new privacy law, is designed to give consumers more control over their personal information and protect the data rights of California residents. The law, which is one of the...
View ArticleS4M Launches New Multi-Store DCO ad format to help consumers identify the...
S4M announces today the release of a pioneering ad format, the Multi-Store DCO. This innovative ad format combines branded product content with a Dynamic Creative Optimization (DCO) feature to engage...
View ArticleS4M Wins Two Accolades at the Netcomm Awards 2019
We are very proud to announce that our Kiko Milano Beauty Campaign has won two awards at the Netcomm Awards 2019 last May! Organized by Italian Digital Commerce Consortium Netcomm, these awards...
View ArticleCannes Lions: S4M Unveils the First Global Drive-to-Store Study Across All Media
The commissioned study, The State of Drive-to-Store Advertising 2019, shows that the worldwide share of drive-to-store investments for retailers will reach €55Bn. in 2019 – 58% of the total advertising...
View Article[INFOGRAPHIC] The State of Drive-to-Store Advertising 2019
At the Cannes Lions Festival of Creativity 2019, S4M announced the results of the first worldwide study assessing the market share of drive-to-store advertising investments. Commissioned as an...
View Article[CORPORATE VIDEO] S4M – The Drive-to-Store Platform
At S4M, we firmly believe that marketers need full visibility of the incremental impact of their digital marketing strategy. To help them drive consumers to their stores, we have created the first and...
View ArticleS4M Partners with zeotap to Bring Deterministic Audience Targeting to...
S4M, a leading drive-to-store platform, announced today that they have entered into a partnership with zeotap, the global deterministic identity and data platform. The partnership will enable S4M to...
View Article[ÉTUDE] Rentrée des classes : Le mobile est le meilleur ami des parents
L’été est fini. Septembre est là. Et, pour la plupart des parents, cela est synonyme d’une seule chose : la rentrée des classes. Pour plus d’un parent sur quatre, la rentrée des classes est vécue...
View ArticleS4M Stars – Daria, Sales Manager
We’re a growing team, dedicated to making S4M the leading drive-to-store platform worldwide. Every day, we create, code, design and improve our platform to give our customers the best drive-to-store...
View ArticleHome & Furniture – Drive more customers to your showrooms and stores
Buying furniture is never easy. Will this armchair still be comfortable in a few months? Will that green sofa still look good in a year? Ditto that coffee table? When we buy furniture, we are signing...
View Article[Ad Format] Drive customers to your store with S4M’s new ‘Mosaic’ ad format
At S4M, we create all our ad formats with the consumer in mind. Our goal is for shoppers to engage with your ad and visit your stores. And to successfully help you do that, we’ve released a new format...
View Article[S4M Stars] Christophe, Head of Delivery
We’re a growing team, dedicated to making S4M the leading drive-to-store platform worldwide. Every day, we create, code, design and improve our platform to give our customers the best drive-to-store...
View Article[FW500] S4M is in FrenchWeb’s FW500 ranking
We’re delighted to have been awarded the 75th position in Frenchweb’s FW500 – a list of the most dynamic companies in French tech. We’ve been shortlisted four years in a row now and couldn’t be...
View Article[Tips] Three ways for brick-and-mortar to win over eCommerce this holiday season
As we move into November, you might notice brands launching their holiday advertising rollouts. Month-long campaigns to drive consumers into their stores for all of their holiday shopping. And while...
View ArticleS4M wins gold at the Data Festival 2019!
We’re proud to share that S4M won the Gold Award in the Web-To-Store & Data category at Data Festival 2019 . These awards celebrate brands which leverage data towards a better performance and the...
View ArticleS4M Stars – Nadine Ferraro, Accountant & Office Manager
We’re a growing team, dedicated to making S4M the leading drive-to-store platform worldwide. Every day, we create, code, design and improve our platform to give our customers the best drive-to-store...
View Article2020 Trends: 2019’s almost over – what’s next for the industry?
As the digital advertising landscape evolves, brands are searching for effective ways to keep up with rapidly changing marketplace dynamics. Looking ahead, you’ll need to reach customers with engaging,...
View ArticleInfographic – How to run a successful Drive-to-Store campaign
Getting customers off the couch and into stores can be difficult. That’s why advertisers are set to spend $133.5 billion by 2023 on drive-to-store advertising – campaigns which increase visits to...
View ArticleS4M Stars – Francisco Lasa, Senior Sales Director
We’re a growing team, dedicated to making S4M the leading drive-to-store platform worldwide. Every day, we create, code, design and improve our platform to give our customers the best drive-to-store...
View ArticleLessons from the NRF Big Show 2020
If you couldn’t make it to New York this year, we’ve got you covered. After three days of intense discussions and discoveries, we’re bringing you the trends that stood out at the National Retail...
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